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Smart CRM & Lead Management for Small Businesses in Cardiff
Make your leads count. We’ll help you follow up, stay organised, and grow your business. Let’s talk.
AI responds when you can't
Never miss a lead
Bookings handled 24/7
Works on mobile
Backed by real client reviews
CRM and Lead Management Cardiff
The Smarter Website Company helps small businesses in Cardiff manage their leads better with a simple CRM and smart lead capture tools.
We use AI to respond to missed calls, manage bookings, and keep everything organised. No more scrambling through emails or losing touch with potential customers. It's not flashy, just practical.
Most small businesses don’t lose leads because they’re bad at what they do. They lose them because they’re busy. That’s where we come in.
Our CRM and lead tools are simple and smart. They capture leads, respond when you can't, and help you stay on top of things without needing a full-time admin.
If you're in Cardiff and tired of missing calls or chasing messages, we can help. This is about giving you time back, without losing touch with potential customers.
HOW CAN WE HELP?
Running a small business in Cardiff means wearing a lot of hats. One minute you're taking calls, the next you're chasing emails or trying to remember who asked for a quote last week.
We help take that pressure off.
Our CRM and lead tools do the chasing for you. Missed a call? We text back. Need bookings while you're with a client? Handled. Want to see all your leads in one place without the mess? Easy.
You don’t need more apps. You need a simple system that keeps your leads warm and your time your own.
Let us handle the follow-up, so you can get back to doing what you’re good at.
WHY US
We’re not trying to sell you some grand platform you’ll never use. We build simple systems that help you get more done.
Missed a call? We’ll text back for you.
Need bookings taken while you’re out? That’s sorted.
Want to see your leads all in one place? Done.
You don’t need complicated. You need consistent. And we’re here for that.
Frequently Asked Questions
What’s CRM & Lead Management, and how does it help?
It’s a way to keep track of who’s interested in your business, follow up properly, and avoid losing leads in the chaos. Ours is built for small businesses that just need something that works.
How does your system handle leads?
We collect leads from your site, social media, forms—wherever they come in. Then we organise them. You can reply, assign tasks, or automate follow-ups.
Can I automate things?
Yes. You can set up automatic replies, reminders, and booking links. No need to be glued to your phone.
Can I connect it with other tools?
Yes. It links with email tools, calendars, and other platforms. Then again you may not need other tools. Our CRM is pretty comprehensive!
Can I schedule appointments directly through my website?
Yes, we include a built-in booking system with our Pro plans and above, allowing customers to schedule appointments 24/7. This feature helps you manage your time effectively and guarantees you never miss a lead.
How do I know if this is right for me?
If you’re getting leads but losing track of them—or you just want a better way to manage your time—it probably is. We’ll have a quick chat and se
CRM & Lead Management in Cardiff that actually helps
If you're running a business in Cardiff, you already know how fast things can get out of hand.
One missed call. One forgotten message. That’s all it takes to lose a customer.
We use AI to step in when you can’t. Texting back missed calls. Logging leads. Keeping things ticking without you hovering over your inbox.
It’s not about bells and whistles. It’s about staying on top of the stuff that matters.
Make customer interactions simpler
People expect fast replies. That’s just how it is now.
Our system helps you reply quicker, stay organised, and keep every lead moving forward.
Like the coffee shop that remembered your favourite drink. That’s what good follow-up feels like.
Or the builder who actually replied when you asked for a quote. It’s simple stuff—but it makes a difference
Why bother with CRM?
Because trying to run a business off your phone and memory doesn’t scale.
You don’t need fancy dashboards or weekly reports. You need to know who called, what they wanted, and what to do next.
That’s it.
What’s the real value here?
Fewer missed opportunities.
More time doing the work you’re good at.
We’ve built this system for small businesses in Cardiff that need help managing leads, not learning new software.
Let’s keep it simple. You focus on your business. We’ll help with the rest.
Ready to Outgrow Your Competition for Good?
The choice isn’t between an old website and a smart one.
The choice is between being forgotten and being first.
💬 What People Are Saying About Our Amazing Service
“We had quotes for over £2,000 and nearly gave up. The Smarter Website Company got us online in a week — it looks great, works on mobile, and we didn’t need to remortgage the house.”
Angharad Evans, kinesiologist, Cardiff
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Our Story
We are passionate web artisans, committed to creating visually stunning and functional websites that captivate audiences and elevate businesses to new heights.